MarComms Expert, Financial Services  Role: MarComms Expert (1831)
Client: Marketing Communications Consultancy to Financial Services Industry
Location: New York Area
Type: Freelance (part-time, long-term, off-site)
Overview:
A boutique consultancy providing marcomms expertise to the financial services industry is seeking a highly versatile and experienced marketing communications professional interested in a long-term, part-time freelance gig. You’ll be charged with running marcomms, soup-to-nuts, for a client in the hedge fund software space.
Gun Profile:
You’re a seasoned marketing pro who has experience across the whole marcomms mix. A track record of at least five years in marcomms for financial services companies is required (exposure to the hedge fund space is an added plus). You’re a fantastic writer and speaker with a great sense of “what sells”, in terms of product/company positioning and getting publicity. In addition, your skill in project management and your knowledge of production have enabled you to implement marketing plans without a huge amount of in-house support and infrastructure. You are highly tech-savvy, meaning that you know what tools are out there (think social media, search, analytics) and how companies in the financial space can benefit from them.
Nitty Gritty:
You will function as a “virtual CMO” for the hedge fund technology client, able to create marketing plans and strategies, write collateral, web copy, and press releases, handle advertising and publicity, craft presentations and speeches, and more. On top of that, you’ll need to implement everything you come up with, by working your existing network of vendors, developers, and press contacts, and knowing how to grow that network when needed. We’re looking for someone who can devote about ten hours a week to this client for about a year’s time (with potential for a longer-term relationship if all goes well).
Inside Skinny:
We’d love to hear how you have worked miracles in the past working solo (or close to it). Also, you’ll score big points if you can show us how you would help this client use social media effectively (emphasis on “effectively”).
Net-Net:
This is a great opportunity to show off the whole suite of skills you have developed throughout your impressive career, and a chance to jump back into the game or position yourself for a step up.
How to Apply:
Please email your resume and cover letter to financialmarcommsgig@thehiredguns.com.
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