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THG @SXSW: Helping Cancer Patients Connect with Each Other

on March 6, 2012

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In the days leading up to SXSW Interactive, we’ve been looking at the Hired Guns and Hired Guns pals who will be there. Up today: social-media innovator and “wannabe entrepreneur” Brandon Lee:

Social Networking: Giving Cancer Patients a Voice
Monday, March 12, 3:30
Presenter: Brandon Lee

Your Twesume
(your resume in 140 characters or less):
I’m a wannabe entrepreneur and I like to get my hands into everything. I studied journalism and web and graphic design at TCNJ. I am a black belt in tae kwon do and a drummer.

Why did you want to speak at SXSW?
I wanted to speak at SXSW to see how the bright and creative minds reacted to my nonprofit. I also know that SXSW is a very popular venue so I wanted to speak about social networking for cancer patients to as many people as possible. Cancer in general is a topic which is extremely important to me and has changed my life.    Read More →

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Managing: How to Get Back on Track After a Team Member’s Mistake

on March 6, 2012

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The digital strategist Danny Flamberg writes about marketing, advertising, and culture on his blog, Manhattan Marketing Maven. His series for The Hired Guns is about managing effectively, so that you get the best work possible from yourself as well as your staff.


The toughest thing for a manager to do is to criticize or correct a team member. It’s a charged task, and while it’s necessary, it also pushes all a manager’s buttons. The key to successfully handling this meeting and getting a decent outcome is to leave your baggage and your ego at the door.    Read More →

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THG @SXSW: Stand Out (in a Good Way!) in the Workplace

on March 5, 2012

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In the days leading up to SXSW Interactive, we’ve been looking at the Hired Guns and Hired Guns pals who will be there. Up today: co-author of Be Your Own Best Publicist, Meryl Cooper:

Mentor Session
Saturday, March 10, 11:00

Book Signing
Sunday, March 11, 2:30

Your Twesume
(your resume in 140 characters or less):
Author/BeYourOwn @BestPublicist & PRGal w/12+yrs of exp promoting ppl/places/prods. Spare time=producing films & eating/drinking around NYC

Why did you want to speak at SXSW?
I’ve always enjoyed attending SXSW — and now I’m excited to share the tenets of “Be Your Own Best Publicist” as part of its new mentor programming.    Read More →

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THG @SXSW: Get a Creativity Tune-Up

on March 2, 2012

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In the days leading up to SXSW Interactive, we’ve been looking at the Hired Guns and Hired Guns pals who will be there. Up today: artist Noah Scalin:

Unstuck: Get (and Keep) Your Creativity Flowing
Friday, March 9, 3:30
Book signing: 4:05
Presenter: Noah Scalin

Your Twesume
(your resume in 140 characters or less):
Artist, designer, activist, and author of 365: A daily creativity journal and Unstuck: 52 Ways to Get (and Keep) Your Creativity Flowing at Home, at Work, & in your Studio. I made a skull a day for a year and it changed my life!

Why did you want to speak at SXSW?
I wanted a chance to share my story with the terrific range of folks that SXSW attracts; and of course I love having the excuse to visit Austin again!    Read More →

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Bullet Points: Avoiding Bias When Hiring

on March 1, 2012

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Proactivity: Are You Getting Ahead or Just Getting Things Done?

on March 1, 2012

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Do you wait for things to happen . . . or do you make things happen?

Do you find yourself stalling for the “right” time to take action. . . or do you make “now” the perfect time?

Do you always find yourself one or more steps behind. . . or comfortably ahead?

Whether we’re talking about your personal life, your career, or your current job, one of the most overlooked keys to success is your degree of “proactivity,” which can help you get ahead of all the barriers, obstacles, and challenges that stand in the way of making things happen.    Read More →

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Metrics: The Key to Product Optimization

on February 29, 2012

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Great product people understand their users in a qualitative way — what their motivations are, what they use your product for, and what issues they have with your product. It’s a core part of being a product owner, particularly when you are looking to build something new. But when you are looking to optimize your site experience, you also need product metrics.

Qualitative research tells you “why,” but product metrics tell you “what.” It’s metrics that help product owners make decisions and, even more important, understand if those decisions were ultimately right or wrong.    Read More →

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THG @SXSW: Unleash All Your Creative Potential — On Deadline

on February 29, 2012

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In the days leading up to SXSW Interactive, we’ve been looking at the Hired Guns and Hired Guns pals who will be there. Up today: author and consultant Todd Henry:

Book Reading and Discussion
Friday, March 9, 4:00
Presenter: Todd Henry

Your Twesume
(your resume in 140 characters or less):
Founder of The Accidental Creative, author of The Accidental Creative, arms dealer for the creative revolution.

Why did you want to speak at SXSW?
I’m as or more excited about meeting tons of sharp, visionary people at SXSW than I am about speaking! But anytime I get the chance to share how creatives can unleash that final 20% of their creative potential, I’m there. I’m excited to share the insights from my research and book.    Read More →

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Give Them a Speech They Won’t Forget, Tomorrow at The Hired Guns Academy

on February 28, 2012

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Tomorrow, Wed., February 29, the presentation expert Joel Schwartzberg will teach his Hired Guns Academy class on how to Nail That Keynote: Adding Strength to Your Professional Talks, Appearances, and Job Interviews.

As a frequent coach for competitive public-speaking teams as well as individuals and groups of all sorts, Joel knows what it takes to get a message heard — loud and clear. In this three-hour class, he’ll give you what you need to know to craft presentations that stick, including the best way to use visual aids, some easy tricks to get rid of the jitters, and a clear explanation of why the words on the page are only one part of what makes speeches memorable.

To find our more about Joel and his approach, check out a few of his recent posts:

There are still a few spaces left for his class this Wednesday, but don’t wait too long — space is limited. Looking forward to seeing you there!

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Poll Results: Where’s the Job Market Headed?

on February 27, 2012

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As you can see below, those of you answering our poll about the job market are mostly an optimistic lot — but only in the most cautious of ways. More than 88% of you think the job market’s headed for better days, but that includes the 62% of you who see the improvement being part of a “long, slow slog.”

Here’s hoping that the economic news for the rest of 2012 continues going onward and upward….

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