THG@SXSW: Last Day to Vote!

on August 31, 2012

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Last week, we told you about our very own Allison Hemming’s SXSW panel “Corporate Alums: Why Big Companies Invest in Ex-Employees.” The panel is an in-depth look at the future of corporate alumni networks and features some of the best minds in the field. This week, we find ourselves in the home stretch as voting at SXSW.com ends at midnight tonight! (Friday, August 31) We’d love your support! If our panel interests you, vote! (With only hours left, there’s no time for subtlety.)    Read More →

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SXSW: Should You Stay or Should You Go Next Year?

on March 29, 2012

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Conferences are a tricky thing. There are so many of them, especially in the fields of digital media, marketing, and advertising, that it’s hard to know which ones are worth it. But what about SXSW Interactive, which earlier this month unleashed a vast stream of tweets, articles, posts, press releases, and controversy, including the question of whether or not it even still matters and an example of a social good gone bad? If you’ve sat out SXSWi so far, you might be wondering if all the chatter means that it finally jumped the shark.    Read More →

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THG @SXSW: Using Content Marketing to Put Brands and Companies on Top

on March 8, 2012

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An analyst at Altimeter Group, Rebecca Lieb covers digital advertising and media. For a list of all the Hired Guns presenting this year, check out our SXSW-prep post.

Book Signing for Content Marketing
Saturday, March 10, 1:30
Author: Rebecca Lieb

Why did you want to speak at SXSW?
Content marketing is a concept as old as the hills, but it’s just beginning to appear on digital-marketing radar screens (thanks, social media!). It’s also my passion: I not only wrote a book on it, but also just published a research report about how enterprises are adapting to its challenges. Contrary to popular believe, it’s NOT free!    Read More →

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THG @SXSW: Keep Your Best Talent on Your Side

on March 8, 2012

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In the Q+A below, Allison Hemming explains why it’s a mistake for companies to manage as if their top talent is going to be working directly for them forever, or that the relationship must end once they take a new job. Check out our SXSW-prep post for a list of all Hired Guns presenters and events, along with links to more profiles.

Manage With Care: Employees Are Your New Clients
Saturday, March 10, 11:00

Book signing
Saturday, March 10, 11:45

Presenter: Allison Hemming

Your Twesume
(your resume in 140 characters or less):
Top Gun at The Hired Guns, the best darn digital talent agency in NYC. Still trying to still change the world, one career at a time.

Why did you want to speak at SXSW?
I’ve gone to a bunch of conferences this year on building startups, and everyone from VCs to CEOs complains about the same thing: finding great talent. I have a POV on how to fix this, and it’s not the obvious choice.    Read More →

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THG @SXSW: Crafting “Content” to Be Proud Of

on March 8, 2012

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Below is a profile of Jordan Burchette, one of the many Hired Guns presenting at SXSW this year. Check out our monster SXSW post for a list of other presenters and events, with links to more Guns Q+A’s.

Enlightenment Through Unemployment
Saturday, March 10, noon
Presenter: Jordan Burchette

Your Twesume
(your resume in 140 characters or less):
Writer, editor, and cultural relic, with stops at ESPN.com, Maxim.com, CNN.com, and, following the occasional layoff, labor.ny.gov.

Why did you want to speak at SXSW?
Mostly so I could say that I spoke at SXSW. But also to make a vain attempt at advancing the cause for quality content on the web.    Read More →

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Getting Ready for SXSW?

on March 7, 2012

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A work-in-progress list of links and other info to get the most out of Austin… 

All The Hired Guns participating this year, with links to the Q+A’s we’ve done with them:

Noah Scalin
Unstuck: Get (and Keep) Your Creativity Flowing
Friday, March 9, 3:30
Book signing: 4:05

Todd Henry
Book Reading and Discussion
Friday, March 9, 4:00    Read More →

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THG @SXSW: Helping Cancer Patients Connect with Each Other

on March 6, 2012

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In the days leading up to SXSW Interactive, we’ve been looking at the Hired Guns and Hired Guns pals who will be there. Up today: social-media innovator and “wannabe entrepreneur” Brandon Lee:

Social Networking: Giving Cancer Patients a Voice
Monday, March 12, 3:30
Presenter: Brandon Lee

Your Twesume
(your resume in 140 characters or less):
I’m a wannabe entrepreneur and I like to get my hands into everything. I studied journalism and web and graphic design at TCNJ. I am a black belt in tae kwon do and a drummer.

Why did you want to speak at SXSW?
I wanted to speak at SXSW to see how the bright and creative minds reacted to my nonprofit. I also know that SXSW is a very popular venue so I wanted to speak about social networking for cancer patients to as many people as possible. Cancer in general is a topic which is extremely important to me and has changed my life.    Read More →

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THG @SXSW: Stand Out (in a Good Way!) in the Workplace

on March 5, 2012

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In the days leading up to SXSW Interactive, we’ve been looking at the Hired Guns and Hired Guns pals who will be there. Up today: co-author of Be Your Own Best Publicist, Meryl Cooper:

Mentor Session
Saturday, March 10, 11:00

Book Signing
Sunday, March 11, 2:30

Your Twesume
(your resume in 140 characters or less):
Author/BeYourOwn @BestPublicist & PRGal w/12+yrs of exp promoting ppl/places/prods. Spare time=producing films & eating/drinking around NYC

Why did you want to speak at SXSW?
I’ve always enjoyed attending SXSW — and now I’m excited to share the tenets of “Be Your Own Best Publicist” as part of its new mentor programming.    Read More →

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THG @SXSW: Get a Creativity Tune-Up

on March 2, 2012

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In the days leading up to SXSW Interactive, we’ve been looking at the Hired Guns and Hired Guns pals who will be there. Up today: artist Noah Scalin:

Unstuck: Get (and Keep) Your Creativity Flowing
Friday, March 9, 3:30
Book signing: 4:05
Presenter: Noah Scalin

Your Twesume
(your resume in 140 characters or less):
Artist, designer, activist, and author of 365: A daily creativity journal and Unstuck: 52 Ways to Get (and Keep) Your Creativity Flowing at Home, at Work, & in your Studio. I made a skull a day for a year and it changed my life!

Why did you want to speak at SXSW?
I wanted a chance to share my story with the terrific range of folks that SXSW attracts; and of course I love having the excuse to visit Austin again!    Read More →

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THG @SXSW: Salary Negotiation Secrets No One Ever Taught You

on February 21, 2012

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In preparation for next month’s SXSW Interactive, we’re profiling the Hired Guns who will be presenting. Up for today is Jim Hopkinson, the Salary Tutor, who will cover something very near and dear to our heart — getting paid what you deserve.

Salary Tutor: Become a Salary Negotiation Rockstar
Saturday, March 10, 12:30
Presenter: Jim Hopkinson

Your Twesume
(your resume in 140 characters or less):
I’m an author, speaker, and teacher on the subjects of new media, branding, and career development. Runner, sports fan, geek, city-dweller.

Why did you want to speak at SXSW?
I’ve attended SXSW the last three years, and have thrived off of the energy, the people, and learning about “what’s next.” I wanted the chance to give back to others. Since I love to speak and had something to talk about this year, I applied and got accepted.    Read More →

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THG @SXSW: Revealing Design’s True Power

on February 15, 2012

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We have a bumper crop of Hired Guns presenting their ideas at next month’s SXSW Interactive. Over the next few weeks we’ll be profiling them, so that you can get a taste of their ideas — whether or not you’ll be making it to Austin yourself. Today’s selection, Jeff Gothelf, will also be cochairing next week’s AgileUX New York City conference.

Demystifying Design:
Fewer Secrets, Greater Impact
Sunday, March 11, 5:00
Presenter: Jeff Gothelf

Your Twesume
(your resume in 140 characters or less):
Interaction designer, author of upcoming book on Lean UX (O’Reilly, June 2012), founding partner at Proof.

Why did you want to speak at SXSW?
SXSW offers an international audience of creatives and technologists with whom conversations about the web, design and technology are always interesting and diverse — plus it’s one hell of a party.    Read More →

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THG @SXSW: Using an “Army of Interns” to Kick Your Business into High Gear

on February 13, 2012

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We have a bumper crop of Hired Guns presenting their ideas at next month’s SXSW Interactive. Over the next few weeks we’ll be profiling them, so that you can get a taste of their ideas — whether or not you’ll be making it to Austin yourself.

Marshalling Your Army of Interns
Tuesday, March 13, 3:30
Presenter: Larry Smith

Your Twesume
(your resume in 140 characters or less):
Mine is just six words: “Tell your story, that’s my story.”

Why did you want to speak at SXSW?
I’ve learned so much in the years I’ve gone to SXSW, and I’m thrilled to offer any knowledge I can back. This year I’m leading a “Core Conversation.” It will be a nice change of pace: rather than doing a panel or fancy presentation where I’m the “expert,” I’ll be leading a discussion in a room of very smart people sharing tips and experiences together.    Read More →

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Product Management, User Experience, Information Architecture, Interaction Design, Usability Testing

Project Management, Program Management, Production, Content Production

Animation, Art Direction, Creative Direction, Corporate Identity, Flash Design/Dev, Graphic Design, Web Design

Content Strategy, Editorial, Copywriting, Copy Editing, Research, Blog Outreach

Brand Management, Business Development, Sales, Product Marketing, Event/Conference Planning, Promotions, Marcomms, Corporate Comms, Direct Marketing, E-Marketing, Public Relations, Market Research

Account Management, Account/Brand Planning, Media Strategy, Communications Planning, Media Planning/Buying, Social Media, Search (SEM, SEO), Web Metrics & Analytics

Web Development, Front End Development

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